LUCHFORD services clients globally across the luxury markets of International Design, Property, Lifestyle, Food, and Travel.

Our mission, to deliver creative and inspiring campaigns, is crafted through consumer insight and strategic thinking to ensure that the world’s finest brands create global impact across multiple platforms.

With our extensive knowledge of an audience of high net worth individuals, we elevate brands by connecting them to luxury consumers through our unrivalled network of global media contacts, international influencers, collaboration partners and clients.

Kelly Luchford

CEO & Founder

Under Kelly’s direction, LUCHFORD continues to diversify its offering, working with new and established clients to deliver commercially impactful results. Read More

Since founding the agency in 2004, Kelly remains at the top of her profession and was recently named the seventh most influential luxury communicator by PR Week and the Luxury Communications Council. Her passion for pushing outside conventional boundaries and investing her creative energy into achieving exceptional results for her clients lies at the heart of the agency’s success.

Read Less

Lou Harris

Chief Strategy Officer & Board Director

With 20 years’ integrated PR experience, Lou has worked with some of the world’s most recognised global brands such as McLaren and AccorHotels. Read More

Voted “The One to Watch” by PR Week, Lou joined as Board Director in 2013 from Golley Slater where she was Head of Consumer PR. As Chief Strategy Officer, Lou is responsible for delivering communications strategies and solutions for our portfolio of international clients that are research and insight based.

Lou is also a mentor for Virgin StartUp, a Council Member of the PRCA and Women in PR Member.

Read Less

Clare Gillespie

Board Director, Travel

Since 2009, Clare has been building value for clients across Travel, Food and Beverage. She has delivered effective and sustained communications campaigns for clients spanning destinations, hotels, restaurants, spas, yacht shows and private members clubs. Read More

Trusted relationships with key international press ensure Clare achieves top tier media coverage across a broad range of luxury sectors and extended brand reach.

Read Less

Abbie Lewi

Associate Director, Food and Drink

Abbie Lewi has over 12 years’ experience working across luxury and consumer brands. Her international experience spans food and drink, travel, design, luxury products, members clubs, retail, automotive and high-profile events. Read More

Abbie has been instrumental in devising creative strategies for high profile global brand launches, creating and brokering commercial partnerships as well as nurturing high level international media relationships.

Read Less

Caroline O’Grady

Associate Director, Travel

Caroline has spent 12 years in the luxury industry. Her journey through journalism and project management, as well as hotel, fashion and lifestyle in-house communications before moving agency-side brings a unique and broad perspective to her work. Read More

A luxury hotel marketing communications specialist, Caroline spend spent 3.5 years at the award-winning Four Seasons Resort Seychelles, and another 3.5 years agency-side where she has directed accounts for brands such as Raffles, Fairmont and Oberoi.

Read Less

Emily Nicholson

Associate Director, Property

Emily has more than 15 years’ international PR and marketing experience. Having worked for globally renowned hospitality groups such as Hilton and Jumeirah, she relocated to London from Dubai in April 2018 to join the LUCHFORD team. Read More

Emily’s skillset includes strategic development, campaign management, team leadership and analytics. Her outstanding planning, organisational and project management skills benefit both the corporate and residential property teams.

Read Less